--- title: How User Experience (UX) Can Change Your Digital Transformation Game description: Great user experience can affect your digital transformation initiatives that are impactful and measurable. image: https://blog.shiperp.com/hubfs/Digital%20Transformation%20-%20Social%20Link.png --- [![shiperp](https://blog.shiperp.com/hs-fs/hubfs/raw_assets/public/ShipERP_January2021/images/header-logo.png?width=720&height=50&name=header-logo.png "shiperp")](https://shiperp.com/) Menu - [About](https://shiperp.com/about/) - [Our Company](https://shiperp.com/about/) - [News & Events](https://shiperp.com/news-and-events/) - [Our Carriers](https://shiperp.com/shiperp-shipping-carriers/) - [Our Customers](https://shiperp.com/shiperp-users/) - [Partnerships](https://shiperp.com/about/partnerships) - [Careers](https://workforcenow.adp.com/mascsr/default/mdf/recruitment/recruitment.html?cid=01941100-00e7-48f9-ab7c-eeebe5fa1386&ccId=19000101_000001&lang=en_US) - [Shipping Solutions](https://shiperp.com/our-shipping-solutions/) - [**ShipERP Core** Multi-Carrier/Multi-mode Shipping Solution](https://shiperp.com/shipping-solutions/sap-shiperp-core/) - [**ShipERP Cloud** Cloud Shipping Software](https://shiperp.com/shipping-solutions/shiperp-cloud/) - [**ShipSOI** Sales Order Integration](https://shiperp.com/shipping-solutions/sap-sales-order-integration/) - [**ShipEWM** Parcel Shipping for SAP EWM](https://shiperp.com/shipping-solutions/sap-extended-warehouse-management/) - [**ShipTM** Parcel Shipping for SAP TM](https://shiperp.com/shipping-solutions/shiptm-parcel-transportation/) - [**ShipERP Spotlight **Parcel Carrier Spend Management****](https://shiperp.com/shipping-solutions/shiperp-spotlight-parcel-carrier-spend-management/) - [**AuditERP** Freight Audit](https://shiperp.com/shipping-solutions/sap-freight-audit/) - [**CarrierPORTAL**](https://shiperp.com/shipping-solutions/sap-carrier-portal/) - [**SupplierPORTAL**](https://shiperp.com/shipping-solutions/sap-supplier-portal/) - [Compliance Solutions](https://shiperp.com/compliance-solutions/) - [**ShipAVM** Address Validation](https://shiperp.com/compliance-solutions/sap-address-validation/) - [**ShipAES** Automated Export System](https://shiperp.com/compliance-solutions/sap-automated-export-system/) - [**ShipDPS** Denied Party Screening](https://shiperp.com/compliance-solutions/sap-denied-party-screening/) - [**ShipHAZ** Hazardous Material](https://shiperp.com/compliance-solutions/sap-hazardous-material/) - [**ShipATLAS** German Automated Export System](https://shiperp.com/compliance-solutions/sap-atlas/) - [Resources](https://learn.shiperp.com/shipping-resources-by-shiperp) - [**ShipERP University** Customer Training Program](https://learn.shiperp.com/shiperp-university) - [Webinars](https://learn.shiperp.com/webinars) - [Downloadable Resources](https://learn.shiperp.com/shipping-resources-by-shiperp) - [Blog](https://blog.shiperp.com/) - [Customer Success Stories](https://learn.shiperp.com/case-studies) - [Parcel Shipping](https://shiperp.com/parcel-shipping/) - [**Multi-Carrier Shipping** How ShipERP Handles Multi-Carrier Shipping](https://shiperp.com/multicarrier-shipping/) - [**Enterprise Shipping** Why Use ShipERP For Enterprise Shipping](https://shiperp.com/enterprise-shipping/) - [Shipping Tracking Software](https://shiperp.com/shipment-tracking-software/) - [Contact](https://shiperp.com/contact/) - [Contact Us](https://shiperp.com/contact/) - [Customer Support Login](https://support.erp-is.com/support/home?__hstc=106397660.63c6d9173278e0d7264effd3291fe0e5.1587107689792.1587107689792.1587107689792.1&__hssc=106397660.12.1587107689793&__hsfp=377607323) [Customer Support](https://support.erp-is.com/support/home?__hstc=106397660.8370dcb1fffd567a303f81c31fe578ef.1610618620550.1610618620550.1610623714161.2&__hssc=106397660.2.1610623714161&__hsfp=3253249625) [Schedule Live Demo](https://learn.shiperp.com/shiperp-shipping-software-demo) ![](https://blog.shiperp.com/hubfs/Digital%20Transformation%20-%20Social%20Link.png) # How User Experience (UX) Can Change Your Digital Transformation Game Published by [Stacey Reitz](https://blog.shiperp.com/author/stacey-reitz) on Oct 14, 2019 2:20:04 PM Did you know that the powers of standardization is the focus of UX, especially in SAP? It has a massive impact on change retention policy effectiveness. User experience (UX) lays the foundation for you to pursue change through digital transformation. It also helps the changes stick once initial excitement and motivation have worn off. UX plays a vital role in securing and maintaining operational changes within any organization. Some businesses have gone so far as to survey others, noting that there are [21 key indicators of success](https://www.mckinsey.com/business-functions/organization/our-insights/unlocking-success-in-digital-transformations) that businesses can look for before making a change. McKinsey and Co. outlined these 21 indicators so other businesses can evaluate their own organizations as they pursue digital transformation. When it comes to thinking about optimized user experience in SAP, we think of SAP Fiori.   [![Learn about SAP supply chain execution](https://no-cache.hubspot.com/cta/default/5538017/4e4178ef-74ca-4407-a8dd-4f52e7a28da6.png)](https://cta-redirect.hubspot.com/cta/redirect/5538017/4e4178ef-74ca-4407-a8dd-4f52e7a28da6)   ## How Is UX Optimized in SAP Fiori? User experience (UX) is a combination of design principles with focused optimization toward ease of use and minimizing Time-To-Proficiency (TTP) for users. By removing barriers such as a steep learning curve and non-intuitive interfaces, SAP has made Fiori a digital transformation engine for developers and end-users alike. [SAP Fiori](https://blog.shiperp.com/9-best-practices-for-implementing-sap-fiori) uses a design-centric structure for standard operations, ensuring both developers and users are able to skate through their workflows as efficiently as possible. Fiori blends consistency and technology with a focus on design and process optimization. By working to understand both the development and end-user perspectives, three key initiatives have emerged. The resulting three initiatives are: ### Consistency **Get up to speed faster** - Consistency allows both developers and end-users to find the tools they need quickly, reducing the amount of time loss and frustration caused by a change. **Make fewer errors** - Users are much more likely to succeed when they feel empowered and in control of their tools. Consistency reduces errors by improving end-user comfort. **Boost motivation** - When users feel that they are in control of their tools and capable of having an impact, they gain more motivation to serve the bigger-than-oneself   ### Technology **Artificial intelligence** - Machine learning and other computer intelligence fields provide access to data analytics at speed and scale previously unavailable. Faster access to data and analytics allows users to work faster and have a more enjoyable and effective experience. **Conversational interactions** - Conversational interactions, often with chatbots, are an excellent method of improving UX and offering information through preset dialogue trees.   ### Optimization & Design Focus **Consolidated task area** - Optimizing operations includes bringing teams together and fostering an environment that can support collaboration. Consolidating tasks into a common view is an excellent way to achieve both of these goals. **Decluttering** - Decluttering work-oriented interfaces helps improve focus and cognitive abilities. **Integration** - If a tool can meet the organization’s needs while also integrating with other tools the organization uses, it can enable new workflows not yet imagined within the organization.   ## What Is Digital Transformation? Ease of use and Time-To-Proficiency (TTP) are two UX-centric facets of digital transformation which can have a heavy impact on any business’s ability to make and retain changes. According to CIO, [66 percent of CIOs](https://www.cio.com/article/3211428/what-is-digital-transformation-a-necessary-disruption.html) are pursuing digital transformation. McKinsey and Co. noted that of all businesses that carry out digital transformation, [less than one-third are able to both realize and sustain](https://www.mckinsey.com/business-functions/organization/our-insights/the-people-power-of-transformations) changes. Digital transformation is commonly measured using KPIs such as depth and breadth of adoption, time to adoption, duration of adoption, and user feedback. Speaking of user feedback, it is necessary to building a robust application that is also easy to use and intuitive for learning. One of the most common mistakes that teams make is overlooking consistency for users until they are frustrated. Once an end-user becomes frustrated, they are substantially less likely to absorb the information provided. With SAP Fiori, templates are kept in consistent places, with the same text each time to ensure development is smooth and creative workflows run uninterrupted. Core KPIs such as depth, breadth, duration of adoption and time to adoption are readily measurable within most enterprise systems based on user behavior. For example, duration of adoption can be measured based on user sign-ins per time period, while breadth of adoption can be measured by unique sign-ins. Time to adoption can be measured by time required for all users to begin using a platform or system.   ![Digital Transformation - Blog](https://blog.shiperp.com/hs-fs/hubfs/Digital%20Transformation%20-%20Blog.png?width=559&name=Digital%20Transformation%20-%20Blog.png)   ## How UX Can Affect Digital Transformation UX can affect the adoption rate of digital transformation initiatives that are impactful and measurable. Prototypr acknowledged that out of [five innovative factors that affect adoption rate](https://blog.prototypr.io/increasing-the-adoption-of-ux-and-the-products-you-design-part-1-8871cf8368d6), UX touches on at least three. **The five factors mentioned by Prototypr are:** - Relative advantage - Compatibility - Complexity - Trialability - Observability **Compatibility** is a major facet of user experience which has affected virtually every industry and transformation since the dawn of the technological age. The modern enterprise workforce, gamer, and startup executive all share one common thread—they will struggle with compatibility issues in some form through any transformation in their standard procedures. **Complexity** is a factor that UX designers often seek to minimize. The more complex your system is, the more usability and the overall user experience suffer. Complex interfaces often receive poor user feedback and experience—simple interfaces that put information in the same places consistently, however, have lower cognitive load and are more likely to satisfy users’ needs. UX correlates with each point on the intelligent enterprise list above by linking user focus with data usage. Whether you are starting to accept user feedback or finishing a self-service workflow, SAP Fiori has something for your business, especially in supply chain. 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